iCRco Redesign

Larger Corporations can have Identity Crises too! iCRco is a Radiology equipment manufacturer that sells globally. I joined as a Web & Graphic Designer to clean up their Marketing Department's look and feel.

I recreated the Joomla site to be multilingual, responsive and updated the look and feel to better reflect the brand. The company was moving to a new tagline and all the product information sheets were out of date. iCRco wanted to have a new booth that spoke to the new focus on Image Capture Review for the RSNA 2014. During the months leading up to the RSNA, I completed the redesign of all of the giveaways, the booth graphics, the website redesign and created new giveaways to put together a very focused tradeshow experience.